Job Description

Essense of Australia is an international bridal wholesaler with key offices based in Lenexa, Kansas and Perth, Australia. Our growing organization also operates in the United Kingdom, Europe, Canada, and New Zealand. We have been a global leader in bridal fashion for over 20 years and our designs are currently sold in over 1,200 stores worldwide. With innovative designs and a strong customer service approach, Essense of Australia is a dynamic and rapidly expanding company that rewards excellence, drive, and collaboration.

The Role

Words are powerful. They paint a picture and tell a story in our case, a love story often filled with fashion, romance and SO many dream dresses. Essense of Australia is looking for a Copywriter and storyteller extraordinaire to do just that.

You bring the flow. You create the vibe. You have a natural ability to bring words to life creatively and concisely. Drafting flowery, romantic copy? Not a problem. Formal, business communications? You can do that, too.

Sound like a fit? Keep reading!

The Copywriter is responsible for concepting, drafting and editing original content to support the entire Essense organization, including our wholesale brands and retail brand. This person will play a key role on the Communications team, working closely the entire Marketing and Creative teams while collaborating cross-departmentally with Design, Customer Service, Sales and beyond.

Part creative and part journalist, the Copywriter will have the innate ability to take a marketing assignment and transform it into an engaging and compelling story. They will be able to toggle between writing headlines, web and email copy, advertorials and blog postsall while understanding when to be pithy or concise and when to elaborate or fill the page.

As a steward of the various brand voices and tone, the Copywriter will consistently write with a level of sophistication that reflects our fashion expertise and credibility. Additionally, this person will need to pivot and adapt writing to match each brand persona while differentiating across our own brands and competitors.

This person will be a self-starter who can write and react quickly while graciously receiving feedback and adjusting copy as needed. The Copywriter is also the ultimate proofer, checking their own work and all internal and external communication for accuracy, grammar, spelling and style. This person will creatively write and edit to the AP style standard and regularly review and maintain the Essense Copy and Style writing guide for consistency in brand voice.

Most importantly, we are seeking an individual who brings their passion, curiosity and creativity to work each day while thriving in a fun, collaborative and inspiring entrepreneurial environment!

What We Expect:

• Concept and support creative, communications and events departments in all writing needs
• Develop creative headlines, salutations and copy that best conveys an idea or theme in words
• Write functional (business to client) memos and emails
• Write all web copy for five bridal labels and retail site including gown descriptions
• Write all customer email copy for internal and external audiences
• Assist content team in writing blog posts, advertorials or social copy as needed
• Partners with design team and brand teams to create seasonal collection copy that appropriately describes bridal trends and maintains the consistency of these trends in all written content
• Solely responsible for proofing/editing all client and bride-facing marketing communication for accuracy, grammar, spelling and style
• Writing and editing to the AP style standard
• Regularly reviews and maintains the Essense Copy and Style Guide
• Maintains brand voice throughout communications
• Works cross-departmentally to edit occasionally edit content for accuracy, grammar, spelling and style

What We Are Looking For:

• The right culture fit is critical. Must be relationship-focused, agile, and not afraid to have fun!
• Must have the ability to work at a fast pace with a sense of hustle while remaining detail-oriented.
• A proven track record of writing effective and creative copy.
• Must be curious and have a continuous improvement mindset.
• Minimum 2 - 3 years copywriting experience
• Bachelors degree required; preference for Journalism, Communications or Marketing.
• Experience in the following areas is a plus and will make your application more strongly considered but not required:
  • Marketing Agency
  • Bridal Industry
  • Retail

What We Offer

We look forward to welcoming the successful candidate to our fast-growing global team! In return for your skills, we offer you the opportunity to join an international industry leader and be part of a creative and collaborative culture that empowers its people, promotes teamwork and embraces sustainability. We recognize and reward excellence, innovation, and loyalty. Our goal is to offer an inspirational and modern workplace that allows for talented individuals to thrive. As such, we provide competitive salaries and a comprehensive benefits package, with significant opportunity for exceptional team members to grow with us as we continue to expand.

If you have the skills and drive to help us further our growth, please go to and follow the prompts to submit a cover letter, resume, and online application. Please note: We believe cover letters are important to help us understand why you are interested in this position and your unique story and qualifications. If you sincerely desire to work with us, please take this into consideration when submitting your materials.

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